Paweł Kuczma, Ph.D. – Doctor of Humanities in the field of media studies (2016); faculty member at the Faculty of Political Science and International Relations at the University of Warsaw; from 2009 to 2021, a doctoral candidate, research associate, and subsequently a faculty member at the Faculty of Journalism and Political Science and the Faculty of Journalism, Information, and Book Studies at the University of Warsaw.
Author and co-author of several publications on data, social media, and digital marketing. Speaker at national and international academic and industry conferences, including in Düsseldorf, Mannheim, Cologne, Lublin, and Warsaw. Digital marketing specialist. From 2009 to 2010, he worked at the Mediacom media agency; from 2011 to 2018, he worked at the Dentsu media group; and since 2018, he has been the owner of the Pure Play media agency.
Research Interests
Data, open data, marketing, online advertising, social media, fake news.